OWNED MEDIA

Find your voice and create a message that keeps customers hooked. With our help, you can develop an owned media strategy that attracts all the right attention.
OVERVIEW

WHAT'S INCLUDED

Owned media refers to anything that your company owns and manages directly. For example, your website, email newsletters, catalogs, and blogs fall under that category. With a strategic owned media plan, you can establish a powerful brand identity that leads to continued growth and success.

COMPELLING BRAND
STRATEGY

Creating an identity makes all the difference. While your company might serve thousands of unique customers, having an identity of your own sets you apart from the crowd. We help you establish branding, putting you well on your way to increasing awareness about your business.

IMAGINATIVE
CONTENT CREATION

It all revolves around killer content! You can trust us to produce content that suits your brand and mission. Our team of creative professionals is ready to bring imaginative ideas to life.

EXPERT
GUIDANCE

With subject matter experts specializing in all marketing facets, we have what you need to succeed. Trust us to guide you in the right direction. Our team is committed to delivering results and surpassing all expectations.

DATA-DRIVEN
RESULTS

Data drives everything we do. Instead of relying on trends and estimations, we use hard data and valuable insights to create strategies that stick. That's how we help you maximize your ROI and get the most bang for your marketing buck.

As one of Miami’s leading marketing service providers, we have years of experience and plenty of successful case studies under our belt. Over 550 happy clients trust us to be their growth partners. Coverage by renowned media outlets has gained us an international reputation as being among the go-to agencies in Miami and beyond.

WORKING PROCESS

HOW WE DO
OWNED MEDIA

UNDERSTAND
YOUR AUDIENCE

Knowing who your audience is and what they want from you can make all the difference. Our agency does comprehensive market research, delivering insights to guide your strategies.

PROVIDE SOMETHING
OF VALUE

Throwing up random content on your website won't make a splash. To have an impact, you need valuable content that people want. We'll determine what that is and create an attack plan to generate amazing results.

BUILD FOR
DISCOVERY

The best part of owned media is that it can continue earning your business attention long after publishing. Through techniques like SEO, we'll craft media that make your brand easy to find, no matter where people discover you.

AMPLIFY TO THE MASSES

Promotion is key to getting your owned media in the eyes of customers. Blast your fresh content to the masses with social media, professional networking, and more.

FINE-TUNE YOUR MESSAGE

Not every piece of media will have the impact you want. We make sure to fine-tune everything we produce, using analytics and testing to find what works best for your target demographics.

MEASURE AND OPTIMIZE

Key analytics, performance metrics, and changing KPIs can help you maintain momentum. We provide you with all the information you need to see continued success and growth for years.

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WHAT CAN WE DO

BENEFITS

Let our agency be your partner. We take owned media projects seriously, developing a holistic approach that works for your brand. We don’t employ run-of-the-mill strategies. Our team has the data to back up every decision, ensuring that every piece of media you put out serves your bottom line.

ACTIONABLE
INSIGHTS

Actionable insights are at the heart of every owned media plan. Our experts turn raw data and random analytics into relevant information you can use.

PROFESSIONAL
SERVICE

High-quality customer service is something we pride ourselves on when working with clients. We're your partners in your quest to grow, and we're here to answer questions, make improvements, and deliver service you can trust.

MULTI-CHANNEL
REACH

In today's colorful digital landscape, a multi-channel approach is paramount. Send your content into the stratosphere and share it on multiple channels to get it in front of as many eyes as possible.

AFTER-LAUNCH
SUPPORT

Push for continued growth with the power of data. Track the performance of your media, get accurate projections of how new content will affect cash flow, and see where every dollar of your budget goes.

FROM THOSE WHO KNOW US BEST

Ratings & testimonials

conducted by an independent 3rd party

take a look at client interviews

PORTFOLIO

OWNED MEDIA PROJECTS

How our team optimized Museum of Illusions paid media strategy across 20+ markets
How we increased Shopify e-commerce sales by 135% with a comprehensive growth marketing push for the holidays

MAXIMIZE YOUR ROI AND PUSH YOUR MARKETING BUDGET FURTHER

LET'S GET STARTED

Contact us today to schedule your free consultation with Anderson Collaborative!
We’re eager to perform an in-depth online presence audit and discuss your marketing goals.

DOWNLOAD OUR BROCHURE