EARNED MEDIA
WHAT'S INCLUDED
Earned media refers to promotion and coverage gained through organic means, not paid advertising or brand strategy. It’s a powerful form of marketing, but it’s also difficult to get. Our agency can help you harness the power of earned media, increasing brand awareness and acquiring a positive reputation that reaches beyond traditional marketing.
MEDIA
OUTREACH
Earned media includes getting coverage by various press and media outlets. With our connections, you can gain organic coverage and reach brand-new audiences eager to support your business.
INNOVATIVE
STRATEGIES
There's no universal formula to getting earned media. We take an innovative approach, turning to review sites, customer testimonials, social media shoutouts, and more. That media can establish trust and make you the hottest name in your industry.
PARTNERS
WHO CARE
We treat all of our clients as partners. We believe your success is our success, so we work hard to deliver. Our team of subject matter experts and marketing geniuses is ready to strategize and produce growth.
COMPREHENSIVE
SERVICE
Earned media is notoriously difficult to get, and developing a strategy requires long-established connections and time-intensive work. Let us take care of the heavy lifting while you focus on providing top-notch service to justify the attention you get.
Our agency is all-too-familiar with earned media! We’re one of Miami’s leading service providers for marketing services, website development, branding, and more. But our reputation is much broader. Thanks to the well-respected media outlet and press website coverage, we’re known worldwide for delivering outstanding results for our clients. Be a part of our journey.
HOW WE DO
EARNED MEDIA
EXPERTLY CRAFTED PRESS RELEASES
Press releases deliver strategic messages to the masses. It's your chance to position yourself as an authority in your industry while relaying the latest news about your company. Our marketing experts can craft attention-grabbing press releases that earn you organic coverage.
MEDIA LIST
BUILDING
Getting in contact with media outlets that serve your target demographic is half the battle. Our agency researches local and national journalists to build a list of potential placements that will impact your bottom line the most.
JOURNALIST
PITCHES
After we build a media list, we'll send pitches on your behalf. Journalists receive hundreds of tips daily, but we know how to create compelling pitches that tell a story and make your cause stand out.
PRESS RELEASE SYNDICATION
It's not enough to get coverage from a single media source. We syndicate distributions to thousands of websites, media outlets, and news source systems. Get press releases and positive coverage in front of eager journalists, increasing your chances of getting mainstream attention.
ONGOING
MONITORING
You don't have to second-guess the results of earned media. Our firm provides reports that speak for themselves. See how distributions affect your bottom line and learn about new opportunities to get even more coverage for your brand.
MEDIA
TRAINING
Need help learning how to talk to the media? We have you covered. We'll provide coaching to become a memorable representative of your business. Hit all the right talking points, get comfortable doing interviews, and more.
BENEFITS
STRATEGIES CATERED
TO YOUR NEEDS
Every business has unique needs. We make sure to understand yours to deliver service that works. Through detailed market research, in-depth analytics, and data-driven insights, we can find the perfect solution to get the desired results.
MULTI-CHANNEL
STRATEGIES
Earned media involves working on multiple platforms and marketing channels. We take advantage of it all, helping you optimize your efforts and improve your ROI. We do everything from popular media outlets that reach millions to social media campaigns that offer a personal touch.
SPOKESPERSON
BRANDING
Being a spokesperson can be daunting, but our team can take on that role. We know how to speak to the media, conduct interviews, and answer hard-hitting questions. When you trust us to represent your brand, you can rest assured that positive coverage is coming.
ORGANIC
GROWTH
Earned media is about achieving organic growth. No amount of traditional marketing can compete with word-of-mouth recommendations, positive press coverage, and raving reviews. Implement this strategy into your growth plan, and you can see continued success for years.
FROM THOSE WHO KNOW US BEST
Ratings & testimonials
PORTFOLIO
EARNED MEDIA PROJECTS
MAXIMIZE YOUR ROI AND PUSH YOUR MARKETING BUDGET FURTHER
LET'S GET STARTED
We’re eager to perform an in-depth online presence audit and discuss your marketing goals.
