The best paid media agencies in the US for 2026 include Anderson Collaborative, Nativz, Tinuiti, Wpromote, Power Digital and PMG. Anderson Collaborative leads this list for brands that need search, social, programmatic, connected TV, creative and revenue reporting in one engagement. Nativz is a strong fit for paid-social programs that need frequent creative testing; the remaining agencies offer distinct strengths in commerce, enterprise media, B2B acquisition and measurement.
The comparison below focuses on actual agency work: the campaign problem, what the team changed and the results or customer feedback it published.
Paid media agency comparison
| Rank | Agency | Strong fit for | Example work |
|---|---|---|---|
| 1 | Anderson Collaborative | Integrated national and multi-location media | College HUNKS CTV and CRM reporting |
| 2 | Nativz | Paid social with recurring creative production | JAMNOLA creative testing |
| 3 | Tinuiti | Commerce and cross-channel budget allocation | Leafguard media-mix analysis |
| 4 | Wpromote | Complex paid and organic search programs | Intuit QuickBooks first-party search data |
| 5 | Power Digital | Retail growth across media and lifecycle | Pura Vida shopping, search and email |
| 6 | PMG | Enterprise media, creative and technology | Best Western travel campaigns |
| 7 | Brainlabs | Large retail accounts and multi-market testing | Crocs European paid search and social |
| 8 | DEPT | Paid search linked to commercial data systems | Expedia search and bidding systems |
| 9 | NP Digital | Global search using CRM conversion values | Tektronix offline conversion values |
| 10 | Ignite Visibility | Franchise and multi-location acquisition | Home-services franchise paid-social leads |
| 11 | Directive | B2B pipeline and target-account campaigns | Skillable search and LinkedIn account targeting |
| 12 | Disruptive Advertising | Paid acquisition with unequal deal values | Matterport CRM-informed bidding |
| 13 | KlientBoost | PPC experimentation with in-house teams | Airbnb PPC experiments |
| 14 | MissionOne Media | Integrated media and brand campaigns | Inspire Sleep Therapy with BarkleyOKRP |
| 15 | Jellyfish | Coordinated search across global markets | Swarovski One Search |
| 16 | HawkSEM | Ecommerce search and social creative | Apotheke search and social |
1. Anderson Collaborative
Website: Anderson Collaborative
Anderson Collaborative is our first choice for a paid-media brief that crosses search, social, programmatic, connected TV, streaming audio and out-of-home. The Coral Gables agency combines media buying with creative, conversion work and custom reporting, including programs that need national oversight and location-level accountability. Its published company figures include $575M+ in managed advertising, 500+ clients and work across 100+ industries.
The College HUNKS CTV case study shows that model in practice. The team tested recruiting, franchise-development and customer-acquisition spots, then expanded the customer campaign into a national program with reporting connected to HunkWare, the client’s CRM. The published case reports $14.5M+ in CRM-matched revenue against $1.32M in media through June 2026. The figures measure matched revenue, not incremental revenue caused by advertising.
CHHJ Performance Marketing Director Joe Fortunato describes the team’s work in the same case study:
“Trevor and his team deliver, with precision, clarity, and data that doesn’t lie.”
Explore the paid media practice, paid search, paid social and connected TV and case studies to compare the scope with your current channel mix.
2. Nativz
Website: Nativz
Nativz suits brands that need a steady supply of video and image creative alongside the people buying the ads. Its paid-social service covers Meta, TikTok, YouTube and Google within a managed channel mix. Clients pay platforms directly; Nativz describes its management fee as a blended percentage of the spend it manages, with creative scope affecting the engagement.
For JAMNOLA, the New Orleans attraction, Nativz produced ten ad edits in one month from footage the client already owned. Social listening informed the themes, and campaign performance informed the next edits. Its published case attributes 9.4x ROAS over 14 days to the winning “Hot in New Orleans” creative. The result covers that individual ad and 14-day window.
There is also a useful customer perspective on its content work. In a December 2022 Clutch interview, Axolotl Planet CMO Jake Pak described ten TikToks passing 15 million views and audience growth beyond one million followers across platforms. That historical review supports Nativz’s content experience; the JAMNOLA case provides the paid-campaign example.
3. Tinuiti
Website: Tinuiti
Tinuiti connects commerce media, search, social and streaming with a substantial measurement practice. It belongs on a shortlist when different channels claim credit for the same customer and the next decision concerns budget allocation across them.
Its Leafguard case study starts with that problem. Last-click reporting favored search and affiliates while undervaluing Facebook, direct mail, linear TV and YouTube. Tinuiti used historical media data and its rapid media-mix model to change the allocation. The agency reports a 12% reduction in acquisition cost and 30% growth in prospects during the first two months of application. The useful lesson is the change in spending decisions, not simply the presence of a reporting dashboard.
A more recent client selection adds context. In the June 2026 Serta Simmons Bedding appointment announcement, CMO Tim Oakhill cited Tinuiti’s ability to bring media, data and measurement into one strategy. The appointment adds a recent example of demand for that integrated approach.
4. Wpromote
Website: Wpromote
Wpromote combines paid media with creative, data and strategy. Its QuickBooks work is a useful example for businesses whose search program spans several products, customer types and conversion values.
Wpromote and Intuit QuickBooks joined paid and organic search data to understand which products matched a visitor’s intent. The team used first-party data and lifetime-revenue information to inform responsive search ads, dynamic search coverage and value-based bidding. The engagement joined paid and organic specialists around the same customer data.
In the published case, Brad Neelan, Head of Holistic Search at Intuit QuickBooks, praises the trust and collaboration between the two teams. That combination of client feedback and a detailed account of the work makes Wpromote more relevant for a complex acquisition program than a buyer seeking basic campaign maintenance.
5. Power Digital
Website: Power Digital
Power Digital brings paid media together with creative, conversion optimization, lifecycle marketing and data analysis. Retailers that need to improve both acquisition and repeat purchases can compare that broader scope with a media-only proposal.
The Pura Vida case published in November 2024 describes inefficient keywords, underused shopping campaigns and an opportunity to reach new customers. Power’s fashion team refined branded search, expanded non-brand opportunities, improved shopping activity and tested email. It reports 136% quarter-over-quarter revenue growth for the combined engagement. The reported revenue growth covers creative, email and PPC together.
Power also publishes feedback from L’AGENCE Chief Digital Officer Ashley Bryan on its company site. She describes a partner that examines the economics of the business and contributes to strategic planning. That is a useful reference for brands looking for commercial analysis alongside channel execution.
6. PMG
Website: PMG
PMG is an enterprise option for media programs that need creative, technology and planning across many markets. Its Alli platform supports the data and operating work behind that delivery.
For Best Western’s return-to-travel campaign, PMG combined paid search and metasearch with linear and streaming television, audio, display, social and in-car placements. Custom dashboards tracked booking behavior and regional travel signals. The case covers the pandemic-recovery period and summer 2021.
The relationship later expanded into the 2024 “Life’s a Trip” campaign. BWH Hotels CMO and SVP Joelle Park described how consumer insights, storytelling and music informed the refreshed message. The published creative and named client commentary give buyers something concrete to assess alongside PMG’s media capabilities. This is a broader integrated assignment than a narrow PPC retainer.
7. Brainlabs
Website: Brainlabs
Brainlabs is a candidate for accounts where scale makes campaign structure, automation and testing important. Its Crocs case explains how it reorganized audiences and campaigns across the footwear brand’s European business, introduced automated bidding and standardized reporting across markets. The work included paid search and paid social, with later expansion into Pinterest and TikTok.
Brainlabs reports 208% revenue growth in 2024 versus 2023 for the described work. The reported comparison covers the described EMEA work. The detail about account consolidation and shared execution across markets is particularly relevant to retailers managing a large product catalog.
A September 2017 Clutch phone interview offers a separate, older client view. An anonymous senior marketing manager at a consumer advocacy nonprofit described testing Brainlabs’ bid-management technology before expanding its use, and praised the account team’s understanding of the business. The reviewer discussed a real PPC engagement; their anonymity and the review date remain part of the context.
8. DEPT
Website: DEPT
DEPT combines media with data engineering, commerce and digital-experience work. Its Expedia case is especially relevant when an advertising team’s problem includes the systems behind bidding and reporting.
Expedia needed to understand the value of large keyword portfolios and booking activity. DEPT built tracking and analytics tools, event-based bidding and an automated search portfolio platform. The bidding logic accounted for business events such as inventory changes and partner contracts, while the reporting incorporated transaction and lifetime-value information.
DEPT reports a 100% increase in ROAS and a 33% reduction in overall ad spend for the project, with the implementation paying for itself within a few months. Those are agency-published case results. The distinctive work is the connection between commercial systems and media decisions.
A separate 2024 Pit Viper appointment announcement includes the client perspective: Senior Advertising Manager Troy Haas welcomed a partner suited to the eyewear brand’s deliberately unconventional advertising. That appointment covered paid search, programmatic, social and affiliates in North America and Australia; it was a different brief from Expedia’s data project.
9. NP Digital
Website: NP Digital
NP Digital’s paid-media work includes the measurement and conversion-value decisions that determine what automated bidding optimizes. Its Tektronix case study provides a concrete example across a global Google Search Ads program.
The team used offline CRM data to assign conversion values by product and region, then moved to target-ROAS bidding after collecting sufficient data. NP Digital reports an 82% year-over-year increase in closed sales delivered by paid search, with no increase in media spend, for the comparison in its case. The page identifies work across more than 20 countries and connects the program with its 2022 Search Engine Land PPC Agency of the Year recognition.
Tektronix Senior Digital Media Specialist Riley Grubb says in the published testimonial that quantifying global results helped the company allocate marketing dollars more effectively. That client perspective supports the practical value of the reporting work. NP Digital is worth evaluating when high lead volume masks large differences in lead value.
10. Ignite Visibility
Website: Ignite Visibility
Ignite Visibility offers paid media alongside SEO, creative, conversion work and franchise marketing. Its multi-location focus is relevant when local territories need separate targeting and reporting within a national program.
In a home-services franchise case covering Q3 2025, the agency describes search, Performance Max, paid social and remarketing. It reports 472 paid-social leads, up 23% year over year despite a 16% lower budget. The published client is unnamed, and those figures measure leads rather than booked appointments or completed jobs.
Its franchise services page includes feedback from O’George Chima, an owner of AFC Urgent Care locations, about the agency’s digital marketing and social account support. AFC is a separate client from the unnamed home-services franchise in the case study.
11. Directive
Website: Directive
Directive focuses on B2B marketing, where a cheap form submission can be a poor substitute for a qualified sales opportunity. Its Skillable paid-media case describes a program attracting too many individual contributors instead of decision-makers at target companies.
The team paused Performance Max while offline conversion tracking was needed, narrowed search themes and built LinkedIn campaigns around segmented target-account lists. HubSpot data helped the team prioritize sales-qualified leads and opportunities, even when that meant accepting a higher cost per initial lead. The case reports a 32% quarter-over-quarter increase in pipeline revenue during its August-to-October comparison.
A separate 2021 Pelican case study includes feedback from Digital Marketing Manager Natalya Wei. She credits the team with demonstrating PPC’s value to executives and describes a personable working relationship. Directive fits a brief that needs media and sales data to inform the same decisions.
12. Disruptive Advertising
Website: Disruptive Advertising
Disruptive Advertising pairs paid search and social with creative and conversion work. Its Matterport case shows why optimizing a valuable outcome can increase some advertising costs while improving the business result.
Matterport wanted more leads and revenue while maintaining a return target. Disruptive connected offline CRM conversion data to Google and used better signals for automated ROAS bidding. The case reports a move from roughly 800% to 1,500% ROAS across consecutive 60-day periods. Cost per conversion increased as the campaign pursued higher-value deals, so this is not an example of simply buying cheaper leads.
The same case includes a testimonial from Paid Media Director Didier Bizimungu:
“The team at Disruptive Advertising was exceptionally responsive and communicative.”
For a business with uneven deal values, the relationship between CRM feedback, bidding and sales outcomes is the most useful part of this example.
13. KlientBoost
Website: KlientBoost
KlientBoost joins paid-media management with landing pages, conversion testing and creative. It suits a team that wants to test what happens after the click as well as the keywords and ads that brought the visitor there.
Its Airbnb case study describes a focused series of PPC experiments with Airbnb’s existing specialists. The historical project used keyword-specific ad tests, campaign refinements and negative-keyword groupings. Over three months, KlientBoost reports a 25% reduction in average cost per click, a 22% increase in click-through rate and a 7% reduction in cost per conversion.
Airbnb Online Marketing Technology Manager Catherine Lam describes how the collaboration challenged the internal team’s PPC thinking and praises its speed of implementation. The example demonstrates an agency working alongside an established in-house team.
14. MissionOne Media
Website: MissionOne Media
MissionOne Media connects planning, activation, CRM, loyalty and analytics. It is relevant when acquisition media needs to work with brand creative and an existing customer program, rather than operate as a separate channel budget.
The Inspire Medical Systems campaign gives buyers actual creative to review. MissionOne and BarkleyOKRP developed “You’re Not Dreaming,” using dream scenarios to explain the human benefit of Inspire Sleep Therapy. The campaign ran across television, digital, social and influencer channels. The published case reports a five-percentage-point increase in unaided awareness and a nine-point increase in purchase intent for the integrated campaign.
Alex Mensing, Director of Content and Community Engagement at Inspire, praises BarkleyOKRP’s coordination of creative, media, analytics and strategy in the case’s testimonial. The credit belongs to the joint team, as the case states. This is a useful example for a regulated-category brand evaluating how media placement and creative explanation work together.
15. Jellyfish
Website: Jellyfish
Jellyfish is a global option for companies that need platform expertise, media operations and coordinated search across markets. Its Swarovski One Search case shows how the agency combined paid and organic data at keyword, campaign, category and landing-page level.
The team used Google Ads, Analytics, Search Console and Trends data to build a shared search roadmap. Daily alerts, weekly keyword sharing and quarterly tests connected the specialists’ work. The case describes an 18-month transformation across 38 markets and reports 19% year-over-year growth alongside 14% less paid-media investment.
Because the program included SEO and paid search, those figures describe integrated search performance. Its value for an enterprise buyer lies in how the teams planned and measured search together.
Jellyfish also worked with Allegra on a Brazilian TikTok campaign documented by the platform. The team tested ad formats and creator content with BR Media. Sanofi Consumer Healthcare Senior Media Manager Lilian Vital praised the campaign’s platform and creator partnership for building brand consideration. Her feedback concerns the shared Allegra campaign.
16. HawkSEM
Website: HawkSEM
HawkSEM offers paid search, paid social, remarketing and conversion support. Its July 2023 Apotheke case study shows a consumer brand asking for a social strategy as well as ad execution.
For the fragrance company, HawkSEM expanded social shopping, used influencer content that showed products in a home setting and moved away from relying on constant promotions. The agency reports more than 62% growth in year-over-year ROAS, a 25% improvement in conversion rate and nearly 30% less total ad spend. The reported results cover the paid-search and social engagement.
Apotheke CMO Carli Lampley describes the team as an extension of the brand’s own staff and praises its responsiveness and attention to each channel. The combination of real creative decisions, a named customer and clearly identified metrics makes this a useful reference for premium ecommerce brands.
How we selected these agencies
We compared channel capabilities, creative support, measurement practices, suitability for US buyers and the specificity of published client work. Each profile links to the cases and customer commentary behind its assessment. Historical examples retain their dates and market context; combined campaign results remain attributed to the work described.
Anderson Collaborative publishes this guide, and Nativz is an affiliated agency. The order reflects our editorial assessment of fit.
How much does a paid media agency cost?
Paid media agencies commonly charge a retainer, a percentage of managed media, a project fee, or a blended arrangement. Pricing changes with channel count, market coverage, creative volume, measurement requirements, and the senior time assigned to the account.
Ask for separate lines covering agency fees, ad spend, creative production, technology, data, and third-party costs. A lower management fee can become expensive if reporting cannot show which spend produced qualified business.
Frequently asked questions
What does a paid media agency do? A paid media agency plans channel roles, buys advertising, coordinates creative, measures business results, and adjusts spend as evidence changes. The work may include paid search, paid social, programmatic, connected TV, streaming audio, commerce media, and out-of-home placements.
How should I compare paid media agencies? Compare the team that will run the account, the channels it manages directly, how it handles creative, how reporting connects spend to revenue, and whether its experience matches your market. Ask each finalist to explain one budget decision using a real reporting sample.
How do paid media agencies charge? Common models include a monthly retainer, a percentage of managed media, a project fee, or a combination. The right model depends on channel complexity, creative volume, reporting needs, market coverage, and how much senior strategy the engagement requires.
Should one agency manage every paid channel? One agency can reduce coordination work when search, social, programmatic, television, and creative need to operate from the same plan. A specialist can be the better fit when one channel carries most of the budget or requires unusual depth.
If AI visibility is part of the same brief, compare the best AEO agencies in the US and our answer engine optimization agency services. Florida buyers can also review the best SEO and AEO agencies in Miami.